Did you need to know how to yield optimization that will boost your audio ads campaigns, and which ad networks do you need to look out for this purpose? Read this post to the end!

As a publisher, you are always looking to optimize the presentation of your ads. This helps you to improve your monetization; through an automatic process that adjusts the bids of your ad network and optimizes their elements so as to maximize your earnings in each impression or click.

This process is called “yield optimization”, and is a useful tool for everyone looking to assess their marketing effectiveness and identify areas for improvement.

Achieving the highest yield is a practice of using data analysis and optimization techniques to increase performance and revenue; and with that, your ads not only do a better job at blending into their surroundings and engaging readers, but they also have better chances to increase performance and revenue.

That is why audio ads are becoming very popular day by day and they can help you monetize your content. In fact, they pay the highest rates and move the biggest traffic; compared to all other ad formats including video ads and display ads.

It is important that you know what your options are when it comes to ad networks so that you can maximize your monetization potential.

That is why we recommend you try these options out!

1. MediaFem

MediaFem is a full-featured online advertising platform. Combining cutting-edge technology and 12 years of industry experience, in order to provide you with a powerful and easy-to-use system to help your site grow and succeed.

By offering relevant content and adopting the most efficient methods than other ad networks, you can generate striking ads that will boost your traffic.

For displaying ads with MediaFem, publishers receive 70% of the revenue recognized by MediaFem in connection with the service.  Also support standard methods of payment to pay out publishers as Paypal.

For additional information, go to FAQMediaFem.com

2. Propellers Ads

Propeller Ads is a UK-based display ad network that works with both publishers and advertisers across the globe.

Here, advertisers can run campaigns through their self-serve platform or via assistance from the Propeller Ads team.

To start you need to create an account and submit your website for review. Once your application is approved, you can place ads on top-performing websites to generate income.

Propeller Ads offers push notifications and native ads as well as pop-unders and interstitials on desktop devices. They also have mobile banner inventory, but it’s only available as a part of their self-serve platform.

3. Outbrain

Outbrain is another well-known source of branded material. With its unique features, high-quality publishing company network, continual enhancements, and exceptional customer service, it stands apart from the competition.

By using programmatic native ad demand, the ad network connects publishers with huge DSPs.

As a little disadvantage, your website must get at least 10 million monthly visitors to be considered for Outbrain; But CPC and CPM pricing techniques are both available with a $0 minimum payment.

Outbrain delivers native advertising in addition to display and video advertisements in feeds and articles.


Also published on Medium.