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Get More From Your Monetization With A Good SEO Strategy

Much has been said in recent times about the imminent death of SEO. However, SEO optimization is still very necessary for the positioning of web pages in search engines. Thanks to SEO techniques, your brand is more visible to users looking for companies, online businesses, services, or products on the Read more…

By Alejandro Brega, 5 days ago
Blog

AdSense vs AdX: Which Will Make You Earn More Money in 2021?

Google AdSense is a simple plug-and-play solution that enables publishers to make money easily from their web and mobile resources. It’s also an excellent way to monetize a niche blog. However, as your traffic volume and credibility increase, you might be invited to join Google DoubleClick Ad Exchange, the big Read more…

By Alejandro Brega, 1 year1 year ago
Blog

Do Publishers Still Make Money with Adsense Arbitrage in 2021?

The evolution and growth in the ad tech industry are only expanding day after day. Publishers have to continuously search for modern alternatives to successfully monetize their websites or blogs. This can be because of tech changes that take place in the industry or because standard procedures fail to produce Read more…

By Alejandro Brega, 2 years2 years ago
Blog

4 Key Tactics for Successful Mobile App User Engagement in 2021

Most people who download a mobile app will stop utilizing it after a short term. The app stays inactive on smartphones, and the engagement proportion is low to none. Apps are known for their low retention rates. Mobile app developers must actively fight this downward trend by looking for ways Read more…

By Alejandro Brega, 2 years2 years ago
Blog

How COVID-19 has impacted the adtech industry

As we are all well aware, the impact of the coronavirus is being felt acutely across a broad spectrum of economic sectors and on a global scale. Aside from the devastating human impact, the gravity of the situation from a purely economic perspective – and indeed the duration of the Read more…

By Alejandro Brega, 2 years2 years ago
Blog

6 fatal mistakes made by ad tech giants in the 2010s — and what they can teach us

During the last ten years, we have witnessed the growth and flourishing of ad tech. Since then, many good things have been said about the roaring success of industry giants. Now it’s time to unveil their fails and learn our lessons. We live in the heyday of recently-born advertising technology. Read more…

By Alejandro Brega, 2 years2 years ago
Blog

What’s Happening with AdTech Today: Thoughts of the CEO Who Spent Ten Years in the Industry

Ten years ago, I started as the CEO of MediaFem. At that time, my team broke into the AdTech industry with a technology that allowed advertisers, publishers, and ad networks to make revenue with online ads. Lots of things have changed since then. I still remember the early 2010s as Read more…

By Alejandro Brega, 3 years3 years ago
Blog

12 things to do before applying for Google AdSense in 2019

Are you interested in requesting Google AdSense approval to get approval and start earning money with your blog? That is the dream of every blogger to get the approval of AdSense. But wait.. I have to tell you something. That is not easy. Google AdSense is very strict when it Read more…

By Alejandro Brega, 3 years3 years ago
Blog

What value does technology bring to advertising?

Every 12 months a new wave of changes in advertising arrives and with it a period of disruption. As an industry we are to blame for having allowed the triopolio of Google, Facebook and Amazon. Now they have more income than they should in an equal distribution of the cake. Read more…

By Alejandro Brega, 3 years3 years ago
Blog

The mobile screen comes into sharper focus for marketers

It is estimated that programmatic will grow from a market value of US$2.7 billion in 2017 to US$6.8 in 2020 in APAC as more advertisers in South East Asia (SEA) seek to benefit from the advantages of targeted data driven advertising. As programmatic becomes more mature in SEA, we have Read more…

By Alejandro Brega, 3 years3 years ago

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