No Organic Traffic means low rates and being on the last search engine’s pages. The challenge for any website or blog is to make sure that when people look for a blog, or post like yours, they find you and not another blogger.
Measuring website traffic helps open a goldmine of information about your visitors, and consequently helping you figure out what works and what doesn’t to build an engaging website that eventually increases organic traffic. Here are some tips for boosting your for UK Traffic:
1. Geo-targeted traffic data collected from the website
Explore all the aspects of your traffic as if you were an investigator. Perhaps, the number of visitors hasn’t changed, but you’ve lost a loaf of the audience from particular countries or mobile users. Probably the best resource that a publisher owns in today’s time is data collected through analyzing their website audience.
This audience data is a really valuable and helpful source. Bloggers can either do this by investing in a quality data administration platform or through audience sectionalization in Analytics.
2. Write regularly
Blogging is maybe the most effective way to increase your organic website traffic. It allows you go into more depth than your website allows and creates a large catalogue of helpful, persona-optimized content centred on your market niche. Nonetheless, poorly-written, spam or cheap content can do more harm than good. Please, avoid it.
3. Use long keywords
Don’t go with the most popular and common keywords in your bog. Use keywords that are more specific to your website. In a couple of weeks, Google and other search engines will identify your website or blog as a place for that particular subject, which in turn will boost your content in searches and help your ideal readers find you.
4. Refresh old content
Because the most readable articles are useful to attract a lot of traffic, make sure to regularly update them. In order to do so, you can add more information to your content to make it better and more relevant.
Google likes articles that are fresh and new. But rather than writing a brand new post, you can simply take that post and freshen it up which makes it easy for readers to always find the most helpful content.
5. Improve your web design and social presence
Remember that your website is only as strong as your audience, so you must invest time into gaining new readers. To begin, find a design platform that lets you build and construct an aesthetically satisfying and pretty design. Create a nice logo or employ a graphic designer to make one that suits your website and goals. These little details will make you stand out among other websites.
This builds a solid rock for your content. Compose interesting content for your website and include attractive pictures. Show these posts on your social media websites. Don’t forget to put some keywords and hashtags to stimulate the traffic of these posts, since SEO drives 75% of search traffic. A mix of social and organic traffic to your website will be the key to growing and engaging your audience.
6. Display Ads
Putting some ads on your website will definitely make you boost your Traffic. In order to do so, you have to work with an ad network platform. One of the best-known ad network platforms in the market is MediaFem. This is a full-service SSP platform located in the UK, with more than 12 years of experience in ad monetization. Many publishers around the world use their native codes to stimulate users to view more articles on the same site or to increase their revenue for referral traffic. Powered by a modern predictive engine, the platform equips publishers with capabilities that are vital to digital media success, including A/B testing, intelligent reporting, and personalization features.
Paying in Net53 terms, MediaFem does not charge any sum cost as they work with a Rev. Share model 70% for Publishers. These percentages are consistent, regardless of a publisher’s geographic location, and are not in any way averaged between publishers.
The best way to see what is the right option for you is to test a few different options and then decide which one improves your Organic Traffic and therefore, produces the biggest satisfaction for you. Good luck!
Also published on Medium.